FORMING cream gel 150 ml

American Crew’s Forming Cream Gel redefines curl care with a lightweight cream-gel texture that defines and controls textured or curly hair from the very first use. The formula curbs frizz around the clock, thanks to jojoba oil that keeps strands hydrated, protected, and soft. It glides on smoothly and delivers a reworkable hold without buildup or stiffness, so curls stay defined with natural movement. For best results, pair it with American Crew Forming Pre-Styling Shampoo before styling. Key benefits include a flexible, natural-looking finish that defines curls, frizz control even in humid conditions, and a medium hold that looks understated. The product is enriched with jojoba oil to moisturize and soften, plus Polyquaternium-11 for conditioning and additional frizz management. Active ingredients: Jojoba oil (Simmondsia chinensis seed oil) moisturizes, protects, and softens; Polyquaternium-11 conditions and controls frizz.